New batch of MICA-EDC: It's raining biz ideas

It's raining ideas at the Entrepreneurship Development Centre (EDC), the centre of excellence at the Mudra Institute of Communications, Ahmedabad (MICA), as its receives its latest batch of students for the postgraduate programme in communications management and entrepreneurship (PGPCME).
Websites for visually impaired people and to remove the gap between working parents and their children, and an institute for etiquette are some of the various ideas that the new batch of students have come up with. After screening the applications for the third batch of the PGPCME, MICA-EDA selected 33 students to join the institute, who attended their first sessions on Monday.
The centre has this year introduced a new system for admission to the course, avoiding the Common Admission Test scores and instead emphasising on the feasible entrepreneurial ideas of the applicants. Each student has come up with one or more ideas, which they will work on during the course. More than 100 ideas are being considered for the further development of the institute.
"We have a very dedicated set of students, who would like to start their own ventures after the course. The students each have work experience of between three and four years," said Gautam R Jain, executive vice-chairperson, MICA-EDC.
"The centre is looking forward to incubate and develop the students' ideas into full-scale business models in the next year and a half. The students need not necessarily develop only the ideas they suggested at the time of admission. They may replace their ideas with better ones that they come up with during the ideation process of the course," he said.
While the students will be exposed to rural and international immersion programmes, they will also begin their internships as early as the completion of the first semester. They will be trained under successful businesspersons, who will act as their mentors; while their business ideas will be incubated in the institutes incubation centre called Comcubator (communications technology-based business incubator), which is run under the department of science and technology of the government of India.
"We are very excited to have these bright young minds with us in Comcubator. We are looking forward to incubating their ideas to be developed into full-fledged businesses by the end of the 15-month programme," said Roshan Kumar, manager, Comcubator.

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